Target x Hunter

○ CHALLENGE

How do you connect an iconic collaboration to the cultural zeitgeist?
○ SOLUTION

To celebrate the launch of Hunter’s collaboration with Target, we cast and managed musical talent, celebrities and influencers from all pockets of culture. Talent partners included Tiffany Haddish, Troye Sivan, Charli XCX, Anna Kendrick and QuestLove.
○ RESULT

Our multi-tiered campaigned generated over $2.5 million in estimated media value and over  40 million impressions.

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