Like clockwork, New York Fashion Week has come and gone. This year, though, the pandemic transformed the usual tentpoles of Fashion Week – not just in New York, but around the world. Limited audience sizes, intimate settings, and virtual programming have become du jour to satisfy safety considerations. Social media has also given us unprecedented access to brands and livestreams are becoming the main way to showcase a collection — but the content landscape has shifted since quarantine, and fashion weeks, from New York to London, not only compete with other brands, but with everyone else.
The Future of the Front Row: Can Influencers Save Fashion Shows?
08 November 2020