New Moon
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New Moon
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New Moon
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New Moon
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  • CHALLENGE

    How do you curate an imaginative and immersive world to build buzz around a new collection?

  • SOLUTION

    We co-produced the inaugural Tommy Hilfiger x Gigi Hadid experience in partnership with KCB. From casting to show calling, we filled the “Tommyland” experience with a cast of characters reminiscent of Venice’s iconic Boardwalk.

  • RESULT

    The activation garnered 850 
million social media impressions
and 35 million in earned media impressions.